Portrait of Alan Pereira

Alan Pereira

Bitcoin Designer

Design partner for Bitcoin startups building products that make Bitcoin easier to trust, understand and use.

Ten years in fintech, two unicorns, 30 million customers, Switzerland’s first crypto exchange, and a neobank where I designed joint accounts for couples and first accounts for teenagers.

I use behavioral principles and user research to design experiences that change what people do, not just what they click.

Most recently at Relai, I designed the new onboarding and Stack, a Bitcoin savings feature. If you’re a Bitcoin startup that wants people to actually use what you built, let’s talk.

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